Therapy-informed tools for empathic high-achievers who are tired of spiraling.
"Just start. You don’t need perfect equipment or a polished brand to begin."
Today Rebecca Hunter, MSW, the creator of Take Out Therapy: End Overthinking & Overwhelm for Empathic High Achievers shares her story of Self-Improvement podcast.
► Tell us about you and your podcast
I’m Rebecca Hunter, MSW. I spent over 15 years in private practice as a therapist working with high-achieving, emotionally attuned people. These are people who were doing all the right things but still felt overwhelmed, anxious, or stuck. Over time, I realized something critical: the traditional mental health system wasn’t meeting their needs. My clients didn’t want years of therapy or a formal diagnosis. They needed usable tools and mindset shifts that actually fit into their busy lives. So I created Take Out Therapy as a direct response to that gap. It’s short-form, therapy-informed education that helps people feel better faster.
Take Out Therapy is a solo-format podcast that skips the interviews, the fluff, and the constant noise. Every episode delivers a short, grounded insight—something you can actually use to manage stress, reset your nervous system, or get out of your own head. It’s the same work I do with clients, now made accessible to more people. I don’t run ads or sponsors, which my audience really appreciates. It keeps the experience focused, personal, and grounded in real support, not marketing. When you’re overwhelmed or burned out, you don’t need more noise—you need something that works right now.
Most people who find this work are high-performing, emotionally aware individuals navigating full lives; careers, relationships, caregiving, growth. They often feel misunderstood or stuck in a cycle of overthinking, overwhelm, or burnout. They’ve outgrown the hustle mentality and are searching for a more sustainable way to move through the world. They want to feel calm, grounded, and capable—but they don’t have time for long therapy commitments or wellness trends that fall flat. Take Out Therapy gives them what they actually need: real tools, delivered in a way that makes sense for real life.
► Why & how did you start this podcast?
Yes, I do—I love podcasts. I’ve always appreciated the format as a listener, especially when the episodes are short, to the point, and actually useful. That’s the kind of content I set out to create. I wanted to offer real support, not just another “chat” or something you forget five minutes later.
At the time, I was working full-time in private practice and realized that a lot of what people needed was education. They’d come to therapy, we’d have a great conversation, but they’d leave without practical tools to actually make change. I started the podcast to fill that gap. I wanted to help people get some wins—not just insight, but action. I thought, "What if I could give people the best parts of therapy in a format they could access anytime?"
I launched Take Out Therapy in 2018. It’s definitely had its seasons. I’ve taken a couple of big breaks over the years, but I’ve been back at it steadily and consistently, releasing two episodes a week for a long while now. The show has evolved with me, and so has the audience.
Not long at all. I’m impulsive by nature, so as soon as I felt ready, I just hit record. I’ve been recording my thoughts instead of journaling for years—if anyone ever finds my phone journal, I’m toast! But that habit made it easier to start. I didn’t overthink it. I just wanted to help, so I did.
► How'd you find the time and funding to do this podcast?
In the beginning, I used to squeeze podcasting in between therapy clients. I would record during lunch breaks or early in the morning, just trying to make it work because I believed in it so much. These days, it's become a core part of my job. I build it into my monthly workflow and usually batch record several episodes at once when I’m in the zone. That said, I’m still human. I definitely procrastinate sometimes and end up editing right at the last minute. I recently released an episode later than planned, and oddly enough it performed even better. Sometimes my chaos works out.
Right now, I release two episodes a week. One is a full-length session and the other is a short mini session to start the week with a quick mindset shift. Each episode takes about an hour total, thanks to a process I’ve refined over the years. That includes prep, recording, editing, uploading, and writing emails to go with it.
For hosting, I use Captivate, and I edit with Descript. I’ve kept it pretty lean on the financial side. I don’t usually pay for marketing, but I recently took a program with Get More Listeners and it helped me a ton. It pushed me to professionalize the podcast, grow my audience, and start monetizing more intentionally.
I’m a one-woman show, and for years the podcast was funded by my private practice. But that wasn’t sustainable long term. Now, the show is a core part of my business model. It’s the way I reach new people, serve my audience, and build trust. I’ve finally set it up in a way that supports me too.
► What do you gain from podcasting?
What I gain from podcasting is pretty simple. It feels good to help people. Truly. I’ve always wanted to create something that helps people take care of their mental health outside of the clinic. Therapy is amazing, but it’s not accessible for everyone. The podcast gives me a way to teach useful, evidence-based tools to people who might not otherwise get support. That alone makes it all worth it.
As far as revenue goes, I’ve never taken sponsorships. I don’t promote products or do brand deals. I only advertise my own offerings, and even that is pretty low-key. People appreciate that the show is clean and focused. It’s just me, teaching what actually works.
Right now, Take Out Therapy is having a bit of a moment. My downloads have doubled recently, jumping from around ten thousand a month to over twenty thousand. That growth has helped me start to monetize more intentionally through my programs and digital offers. But the show has never been about making money first. It’s about giving people tools that actually help them change their lives.
Podcasting also benefits me personally. I love the creative side of it. It keeps me grounded in what matters. I get emails from listeners who tell me they finally understand themselves better or feel less overwhelmed after hearing an episode. That kind of impact is hard to measure but incredibly rewarding.
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► How does your podcasting process look like?
My process is intentionally simple. I don’t do interviews, so the entire show is just me teaching what I know. Every episode is based on the real struggles I see in my individual work or themes that keep coming up with my community. I don’t over-script. I just outline my ideas and start talking.
I use a super basic recording setup. Honestly, I don’t even know the name of my mic. I don’t use a pop filter or anything fancy. Sometimes I record quick thoughts or snippets on my phone, and Descript pulls it all together beautifully. That tool has changed everything for me. It lets me focus on the content instead of getting stuck in editing.
The podcast is hosted on Captivate, which I love for its ease and clean interface. I release two episodes a week, so having a workflow I can actually maintain is key. Once an episode is recorded, I use Descript to clean it up, then I write a quick email and a short Instagram post to go with it. That’s it. It’s designed to be efficient and sustainable so I can keep showing up without burning out.
► How do you market your show?
For a long time, I didn’t do much marketing at all. The show grew mostly through word of mouth and organic search. People found it on Apple Podcasts, Spotify, or Google when they were searching for mental health help. I’ve always made sure my episode titles speak directly to what people are going through, and that has really helped with discoverability.
These days, I’m more intentional about getting the show in front of the right people. I use email marketing every week, with three short, valuable emails that connect listeners to the podcast. That’s probably my strongest marketing channel. I also share on Instagram regularly, but in a way that’s very low-pressure and aligned with my voice. No trendy dance reels—just real, helpful content.
I recently invested in a program called Get More Listeners, and it made a huge difference. It taught me how to actually treat the podcast like a product worth sharing, not just something I put out into the void. Since then, my downloads have doubled, and the growth feels much more sustainable.
I don’t have a precise breakdown of listener sources, but most people still find the podcast through Apple Podcasts or by recommendation. When something truly resonates, it gets shared, and that ripple effect is the best kind of marketing there is.
► What advice would you share with aspiring (new) podcasters?
Just start. That’s the best advice I can give. You don’t need perfect equipment or a polished brand to begin. The most important thing is to be clear about who you’re talking to and what they need. If you can show up consistently and offer something truly helpful, people will find you.
Something I didn’t realize in the beginning is how much podcasting is about building trust. People listen because they feel connected to you. You don’t need to be flashy or have a huge following. You just need to be real and keep showing up. That builds something meaningful over time.
One of the biggest lessons for me has been the value of having a process. Early on, I was winging it every week. Now I have a structure that helps me stay focused and creative without getting overwhelmed. When I can, I batch record and schedule ahead. When I can’t, I keep it simple and get it out there anyway.
As far as resources, the Get More Listeners program really helped me step into a more professional mindset. It taught me how to think about the podcast like a product and not just a passion project. I also like the Descript blog for quick tips on editing and streamlining the workflow.
There are so many different ways to run a podcast. You don’t have to follow a formula. As long as you’re creating something valuable and staying consistent, you’re doing it right. Your voice, your insight, and your willingness to keep going are what make it work.
► Where can we learn more about you & your podcasts?
Take Out Therapy Website: www.takeouttherapy.com
Back to Calm Program: https://www.takeouttherapy.com/backtocalm
Email: info@takeouttherapy.com
Take Out Therapy on Instagram: https://www.instagram.com/takeouttherapy
Take Out Therapy on Facebook: https://www.facebook.com/takeouttherapy
Take Out Therapy on YouTube: https://www.youtube.com/@takeouttherapy
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